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Speaking

"Laura did a fabulous job!
Very educational and hit me hard...Thank you!" 


Illinois Society for Healthcare Marketing and Public Relations Conference Attendee

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Headline:
Conversations That Change How We Show Up, What We Build, and Who We Become

Subhead:
Laura Nozicka is a researcher, brand builder, and facilitator who helps audiences turn lived experience into clarity, courage, and forward motion.

Signature Line:
Talk it out. Shake it up. Make it real.

✨ ABOUT LAURA

Laura Nozicka is a researcher, brand builder, facilitator, speaker, and podcast host who helps organizations and individuals make sense of complex human experiences—and turn them into insight, strategy, and action.

She has partnered with million- and billion-dollar brands across healthcare, pharmaceutical, consumer, and lifestyle industries to uncover meaningful human insight and translate it into marketing, brand, and innovation strategy.

Her background spans:

  • hospital systems

  • pharmaceutical and medical device companies

  • clinical trials and human factors research

  • product prototyping and innovation teams

  • hospitality, hotels, and restaurants

  • lifestyle brands, women and singles markets

  • home improvement, pet care, luxury and beauty

Laura is known for her ability to:

  • amplify voices that often go unheard

  • help organizations see what they’ve been missing

  • translate human experience into strategic clarity

  • guide rooms from conversation to direction

  • make emotional, complex topics feel useful and actionable

She is also the host of two podcasts:

🎙 Desperate for a Diagnosis — stories of patients navigating complex and often dismissed medical journeys
🎙 Unhooked: Women, Wellness & Finding Wild Joy — a bold exploration of reinvention, self-trust, and living fully in midlife

Laura is a certified LEGO® Serious Play® facilitator and trained through the Creative Problem Solving Institute, bringing interactive, experiential learning into her talks and workshops.

Her work impacts three levels at once:

your brand
your organization
and the stories people carry inside themselves

🎤 SIGNATURE TALKS

1️⃣ HOW TO SHOW UP WHEN YOUR WILD DREAMS DON’T

A talk about resilience, identity, and rebuilding when life doesn’t follow the plan

There’s a moment in every life where the dream doesn’t happen.

The relationship ends.
The career shifts.
The life you thought you were building disappears.

This talk explores what it means to show up anyway—to rebuild identity, confidence, and possibility when your path looks nothing like you expected.

Laura weaves in her own “mansion story”—a lifelong dream that shaped her identity—and what it meant to reimagine success, self-worth, and belonging when life didn’t deliver what she thought it would.

She is also the host of Unhooked: Women, Wellness & Finding Wild Joy, a podcast that helps women in midlife unhook from expectations and create lives that feel bold, free, and fully their own.

Key Takeaways

  • How to rebuild identity after loss or major life change

  • The difference between grief, reinvention, and avoidance

  • How to reconnect with purpose when the plan falls apart

  • A practical mindset for creating a next chapter that fits who you are now

2️⃣ UNHEARD & UNHEALED

Restoring trust and humanity in healthcare through better listening and storytelling

Across healthcare, patients often feel dismissed, misunderstood, or unseen—especially those with complex or hard-to-diagnose conditions.

Drawing from her podcast Desperate for a Diagnosis and her work with patients, clinicians, and healthcare systems, Laura reveals what happens when people feel unheard—and how to fix it.

This talk is adaptable for:

  • patients and caregivers

  • clinicians and care teams

  • hospital systems and healthcare marketers

  • advocacy organizations

Key Takeaways

For organizations and clinicians:

  • How dismissive language erodes trust and outcomes

  • What patients actually need to feel seen and believed

  • How to listen for both facts and emotion in patient stories

  • Practical ways to rebuild trust at scale

For patients and advocates:

  • How to advocate for yourself in medical environments

  • How to tell your health story clearly and effectively

  • How to prepare for doctor visits and get better outcomes

  • How to stay grounded and confident when you feel dismissed

3️⃣ THE CHAOS OF IDEAS

How to move from overwhelm to clarity and take action on what actually matters

Most people—and most organizations—aren’t short on ideas.
They’re drowning in them.

This talk helps audiences cut through the noise and make confident decisions about what to pursue, what to refine, and what to release.

Laura introduces a practical decision-making framework that helps individuals and teams:

  • identify their strongest ideas

  • align them with real needs and opportunities

  • stop spinning and start executing

This talk is ideal for:

  • corporate innovation teams

  • marketing and brand leaders

  • entrepreneurs and founders

  • creative professionals

Key Takeaways

  • A clear framework for evaluating ideas: pursue, refine, or release

  • How to stop overthinking and start moving

  • How to align ideas with real-world opportunity and audience need

  • How entrepreneurs and creators can choose what to build next—and what to let go of

🧠 FACILITATION & INTERACTIVE EXPERIENCES

In addition to keynote speaking, Laura offers interactive workshops and co-creation sessions using:

  • LEGO® Serious Play® facilitation

  • creative problem solving frameworks

  • structured storytelling and insight exercises

These sessions are designed to help teams:

  • unlock new thinking

  • align around shared vision

  • solve complex challenges

  • and turn ideas into action

💼 WHY AUDIENCES BOOK LAURA

Laura brings a rare combination of:

✔ corporate marketing and strategy experience
✔ human-centered research and insight
✔ storytelling and emotional intelligence
✔ facilitation and group engagement
✔ real-world lived experience

She doesn’t just inspire.
She helps people see clearly and act differently.

Her work sits at the intersection of:

human experience
business strategy
and personal transformation

🎓 CREDENTIALS & EXPERIENCE

  • MBA in Marketing

  • University-level marketing instructor (previous role)

  • Certified LEGO® Serious Play® Facilitator

  • Creative Problem Solving Institute – Facilitator Training

  • Former healthcare marketing executive (Director & AVP roles)

  • Market research and human insight specialist

  • Podcast host and interviewer of patients, clinicians, and leaders

💬 SELECT ENDORSEMENTS

“Laura’s moderation skills with patients were superb… expertly warming them up and uncovering both facts and emotional experience.”
— Healthcare Research Partner

“Laura gets to the heart of the marketing challenge with keen consumer insight and strategy. She’s always a value-add.”
— Brand Strategy Executive

“You’re such a thoughtful interviewer… we appreciate you bringing these stories to light.”
— Books Forward Team

📩 BOOK LAURA

For speaking, workshops, facilitation, or collaborations:

📧 laura@bigideatango.com
🌐 lauranozicka.com

🔗 CONNECT & LISTEN

🎙 Desperate for a Diagnosis
🎙 Unhooked: Women, Wellness & Finding Wild Joy

(links to Apple, Spotify, YouTube)

🖤 OPTIONAL FOOTER LINE

Helping people and organizations find clarity, speak truth, and build what matters next.

💥 DONE.

Laura — this is speaker-ready, event-planner-ready, and website-ready.

Next steps I can do for you if you want:

  • turn this into a 1-page downloadable speaker PDF

  • design a homepage hero + layout wireframe

  • write your outreach email to event planners

  • create LinkedIn speaking promo posts

Just tell me where you want to go next.

Big Idea Tango, LLC  2026        ​​

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